The goal of most Internet Marketers is to make money – just like everyone else. As with any good businessperson, their efforts should be rewarded for the hard work that they do. Website design, unfortunately, is not taking this seriously as the rest of their Internet Marketers business objectives.
Sadly, they will use an old template thinking that this will work just fine. The difference is that using the right template, and web design, can make or break your business in regard to the money you make. Once you have finished this article, you will realize what areas of your website need work, and also how to get the job done in regard to fixing them.
De-clutter your website design. You want your visitors to take certain actions on your site, not get diverted by too many features. If there are too many images, videos or headlines, people will get confused. If your site is more basic and spare, it will be much easier to get your visitors to focus on what you want them to. Decide what the real purpose of your site is, and then design your site so visitors will focus on this element first. Never forget the real purpose of your site, and don’t let too many bells and whistles divert visitors. There are interesting attributes we all have because we are human, and this relates very strongly to suspending initial impressions if they seem negative until you have a complete picture. Yes, it does take a certain amount of psychological risk to consider something you make thing just does not work. While has been used successfully over the years, it may not work with your model or you just do not want to take the time to test it. Not necessarily at all with what we are talking about today, but there are other methods and ideas that are sold and not really the best choices for people to use.
There are so many stories about scams on the net, and maybe one big reason people get hurt is due to insufficient investigation about something they want to try. Actually, one very smart move for newbies is to buy slow and do a lot of reading and asking questions, if possible, about whatever it is. The thing about this is it is totally understandable for beginners to IM to have this kind of unfortunate luck. Even though we are presenting you with these techniques, we will tell you to have restraint and continue to learn more about them. If you stay in IM long enough, then you will encounter unsavory people at some point, and then this is when your diligence will save you. Next, you need to make sure that your theme is consistent throughout the website. New entrepreneurs and website builders often get excited and have a hard time choosing between all of the different possibilities that are open to them. They are often tempted to create different designs and themes for each page of their site. This should not happen on your site! Regardless of the page the visitor discovers online, every page on your site should be consistent and look the same. If this is not done, the visitor might think they have gone to a different website altogether. You need to avoid visitor confusion – use the same theme for each page.
The print size should always be small. Small fonts look cleaner and neater. We feel more intelligent using these fonts. We don’t know why they make us feel that way but they do. Small fonts, despite this, are much harder to read. So when your prospect comes to your website, what you want to do is used a bigger sized font so it will be easier for them to read. Never go below a 12 point font, but shoot for something a little bigger that’s easy to read.
A great website begins with doing lots of little things that really do matter. The content that you have on your site certainly does matter.
The web design, though, is just as important. Many good Internet Marketers often ignore this crucial aspect. They should know that it is bad business to slap something up on your website, hoping that the visitor won’t notice how bad it is. By using the tips in this article, and taking the advice of a great designer, your site will look fantastic in no time at all.